If you build your own home page on Geocities or one of the other free
page building sites, you might be lulled into thinking that that is
the answer to all of your needs. It's platform neutral, accessible from
anywhere and changes are immediately reflected. But have you ever noticed
how all of the pages that people put on those sites tend to look the same?
Or at least have the same level of quality?
Those tools work to the extent that they do for page-at-a-time authoring
but lack facilities for defining a motif (not in the X library sense)
and applying templates based on that motif. They lack any facility for
relating one page to another.
A minor step up is slashdot software and the slash-alikes that provide tools
for serial content posting and muli-user posting. Along similar lines is
the service provided by blogger, weblogs
have arisen as a medium unto themselves. But again, these tools don't provide
any facilities for relating one published work to another; each piece
of content is an island of its own.